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DTSTAMP:20260406T041317
CREATED:20250710T214054Z
LAST-MODIFIED:20250710T214054Z
UID:85849-1760533200-1760536800@staging.limestreetguide.com
SUMMARY:IIL Webinar: Customer behavioural biases: Understanding the essentials 2025
DESCRIPTION:IIL Webinar: Customer behavioural biases: Understanding the essentials 2025\nIn this IIL webinar\, Jeff Heasman will introduce you to the most common\, though often difficult to spot\, behavioural biases that can be encountered throughout the customer journey from product design to claims settlement\, as well as tips on how to handle them to avoid customer harm. \nThe FCA stated in the Final Guidance to the new Consumer Duty that firms need to take account of how customers ‘transact in the real world’. Therefore\, being able to identify and handle customers’ behavioural biases\, as well as our own behavioural biases and biases embedded in product design and marketing\, is key to avoiding potential customer harm. With behavioural sciences now very much at the centre of the new outcomes-based regulation system\, this webinar is a must for anyone who wants to stay on the right side of the new Consumer Duty. \nLearning objectives\n\nIdentify behavioural biases that occur throughout the customer journey from product design to claims settlement\nExplain how these behavioural biases impact the decisions that customers make\nImplement a strategy to minimise the risk of behavioural biases resulting in customer harm\n\nSpeakers\n\nJeff Heasman MABP\, LL.B (Hons)\, LL.M\, Founder & CEO\, Insurance Upskill\n\n		\n\n							\n					Share this event with your colleagues:\n				 \n			\n			\n\n								\n		\n\n							\n\n					\n						\n						 \n					\n						\n							\n\n							\n																Facebook\n									\n						\n\n											\n					\n									\n							\n\n					\n						\n						 \n					\n						\n							\n\n							\n																Twitter\n									\n						\n\n											\n					\n									\n							\n\n					\n						\n						 \n					\n						\n							\n\n							\n																LinkedIn\n									\n						\n\n											\n					\n									\n							\n\n					\n						\n						 \n					\n						\n							\n\n							\n																Email\n									\n						\n\n											\n					\n									\n			\n					\n		\n			\n		\n		Visit Event Website
URL:https://staging.limestreetguide.com/event/iil-webinar-customer-behavioural-biases-understanding-the-essentials-2025/
LOCATION:Online
CATEGORIES:Online,Education & Training,CPD Certified
ATTACH;FMTTYPE=image/png:https://staging.limestreetguide.com/wp-content/uploads/2017/09/logo-the-insurance-institute-of-london-e1539464378247.png
ORGANIZER;CN="The Insurance Institute of London (IIL)":MAILTO:Iil.london@cii.co.uk
GEO:51.533166;-0.130418
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